Did Facebook data help Trump? ‘Great Hack’ explores scandal
NEW YORK (AP) — The new documentary “The Great Hack” captures how Facebook’s cavalier handling of user data in the Cambridge Analytica scandal posed a threat to democracy.
But it doesn’t prove the filmmakers’ claims that the ill-gotten data helped elect Donald Trump.
The movie doesn’t quite separate Cambridge Analytica’s marketing boasts from what really happened. Experts say Cambridge Analytica’s electoral influence was plausible but inconclusive.
The movie does provide a good overview on the collection and use of data to influence what people are thinking on social media, including how they might vote. It also serves as a reminder of the tremendous power and threat of Big Data.
The movie is out on Netflix and in some theaters Wednesday.