Larger US sports betting market races for (online) end zone

ATLANTIC CITY, N.J. (AP) — As the second NFL season following a U.S. Supreme Court ruling clearing the way for legal sports betting begins, the industry is growing larger and ever-more mobile.

When the Green Bay Packers and Chicago Bears kick off the season Thursday night, legal bets on the game can be placed in 13 U.S. states, up from five at this time last year.

The future of sports betting in the U.S. is online. More than 80 percent of sports bets placed in New Jersey, the state that won the high court case last year, were made over the internet or on smartphones.

Chris Grove, a managing director with Eilers & Krejcik Gaming, says fully embracing online sports betting will be the biggest challenge for land-based casinos this year.

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