Lines have closed for Build-A-Bear ‘Pay Your Age’ day event

SAN DIEGO (KUSI) – After lines quickly grew to hundreds, if not thousands, of people, Build-A-Bear has announced that they have closed lines in all their U.S. stores.

The Build-A-Bear store at Fashion Valley mall had customers waiting hours to get their deal. KUSI captured footage of the link that was longer than anyone could imagine. Watch this video until the end.

Customer’s at certain stores that stopped honoring the “Pay Your Age” deal received a $15 off coupon that is valid until August 4, 2018.

Build-A-Bear’s official press release announcing the cancellation can be read here.

Important Update – Pay Your Age Day

July 12, 2018

Per local authorities, we cannot accept additional Guests at our U.S. Build-A-Bear Workshop locations due to crowd and safety concerns

We have closed lines in our U.S. stores. We understand some of our Guests are disappointed and we will reach out directly as soon as possible.


What is Pay Your Age Day?

On July 12, you can pay your age for any furry friend in the Workshop!* It’s easy – how old you are is how much your furry friend costs. It’s our biggest in-store deal EVER – and it’s a special offer for Bonus Club members. If you’re not a Bonus Club member, it’s free and easy to join! Join now to save time, or sign up in the Workshop! See you in the Workshop on July 12 – bring in the whole family and share the experience with #BuildABear!

*Offer valid for Bonus Club members. Offer valid in stores only. Limit one per Guest, must be present for offer. Some exclusions apply. Cannot be combined with any other offer. While supplies last. Outfits and accessories sold separately. Minimum price $1. See an associate for details.

Do I need to bring a form of identification to verify my age?

You do not need to present formal identification to participate in the offer. Tell a store associate how old you are on July 12, and you will be able to pay your current age for a furry friend.

Can I pay my child’s/children’s age for a furry friend I want to purchase?

Yes – you may pay the age of any and all children who are with you in the store. This offer is valid for one furry friend per Guest who is present in the store on July 12, and who is accompanying a Bonus Club member or adult over the age of 18 who signs up to become a Bonus Club member.

Does my child need to sign up for Build-A-Bear Bonus Club if I want to pay his/her age?

Guests must be 18 years old or older to sign up for Build-A-Bear Bonus Club; therefore, children under 18 are not required to sign up for Bonus Club. They need only accompany a Bonus Club member, or an adult over the age of 18 who signs up to become a Bonus Club member, in order to participate in the Pay Your Age Day event.

Where is this offer available?

This offer is available in all U.S., Canada and U.K. Build-A-Bear Workshop stores and outlets. Offer not valid at Build-A-Bear Workshop® within other retail stores or restaurants, including but not limited to, Rainforest Café® or in Build-A-Dino® Experience within T-REX Café™.

How many furry friends can I purchase with this offer?

This offer is valid for one furry friend per Guest present in the store on July 12.


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