Sully Sullivan explains the effects of Nike’s marketing campaign

Former quarterback Colin Kaepernick, best known for kneeling during the National Anthem, is the new face of Nike’s “Just Do It” campaign.

Now the apparel company is feeling the effects. KUSI Contributor Sully Sullivan explained how consumers may be weary of Nike’s decision on Good Morning San Diego.

RELATED STORY: Colin Kaepernick becomes the new face of Nike’s ‘Just Do It’ campaign

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