Tourism Authority partners with Economic Development to promote San Diego

SAN DIEGO (KUSI) – Officials with the San Diego Tourism Authority launched their biggest advertising campaign ever. And this year, they also have a partner hoping to bring careers to San Diego, not just visitors.

Local figures including Kerri Kapich from the Tourism Authority, Mark Cafferty from Economic Development and San Diego Mayor Kevin Faulconer held a press conference Tuesday to reveal the 2020 ad campaign for the city and the region.

The campaign involves a partnership with the San Diego Regional Economic Development Corporation and aims to attract science, technology, engineering and math professionals to San Diego.